True Beauty

TrueBeauty is an unbiased beauty advice column that allows your readers to make educated decisions about their own True Beauty, based on factual, practical advice. Its informational style and proven Q & A format invites your reader's involvement directly through our website, www.DiscoverYourTrueBeauty.com. We care what you have to say too-and we invite you to contact us to suggest topics of interest to your audience or based on current events. Save time, money and boost advertising dollars by featuring this contemporary column in your publication.

"True Beauty fills a niche in our lifestyles pages. The weekly column provides helpful, useful advice in a simple, easy-to-read Q&A format. Gina's expertise is one other way we can serve readers of The Daily Journal."
-Rachael Reynolds-Soucie, LIFE editor at The Daily Journal

SAMPLE COLUMNS


All columns are formatted in Microsoft Word 97 for easy import into layout or publishing software. They can also be included in the body of an e-mail message if you prefer.

To read archives of the TrueBeauty advice column click here.

Columns are long enough to fill a 3 column x 9" copy space, including photo and beauty tip.

Today's topic: flawless makeup
Dear Gina,
In what order should I apply skin care products and makeup for a flawless makeup application?
- Ginger L.


Dear Ginger,
Beautiful skin is the key to a flawless makeup application. So great skin care should be your #1 priority. Always wash your face in the morning with cleanser appropriate for your skin type. The cleanser will... read more
Today's topic: recovery after cosmetic surgery

Dear Gina,
I am considering a facelift and I am concerned about going back to work after the procedure. How long should I take off work and what can I do to minimize the side effects of surgery?
- Francine L.

Dear Francine,
For the best possible outcome, start with proper preparation. Follow all pre-surgical instructions from your plastic surgeon and maintain a healthy skin care regimen for optimal results. Also, avoid cutting your hair too short in front of your ears before surgery, since some of the incisions are usually made around the ear area.

I recommend taking at least two weeks off work-and three if possible. You should expect to be homebound most of the first week .... read more

Today's topic: Shopping for skin care products

Dear Gina,
So many skin care companies seem to promise miracles. How do I know what is real and what is just hype?
Heidi B.

Dear Heidi,
With the latest advances in technology and ingredient research, it's more exciting than ever to see what all these lotions and potions can do for our fine lines, sun spots, breakouts, and dull, lifeless skin. The possibility of transformation is always alluring and it is easy to be tempted by the flawless, airbrushed faces in magazine ads. Unfortunately, the only way to know what really works... read more

PRICING

Each column contains 2 or 3 questions, a B&W or color photo of Gina, and a related beauty tip like these.

Word count averages 650 words.

Pricing is based on circulation and number of weeks purchased. Please contact us for an individual proposal for your publication.

All TrueBeauty columns are posted on www.DiscoverYourTrueBeauty.com one week after printed publications, so purchased material is always fresh.

CURRENT AND FUTURE TOPICS>>